Invest in the Future ofNeurodivergent Education
Mama Mimi is building the most trusted communication-first brand for neurodivergent children and families. Join us in scaling impact.
The Problem We're Solving
Millions of families face barriers to communication support
Long Waitlists
6-24 month waits for speech therapy, occupational therapy, ABA services, and disability applications
High Costs
Therapy sessions cost $100-500 per hour, often not covered by insurance
Poor Design
Most educational products aren't designed for neurodivergent learners
Lack of Representation
Mainstream children's media doesn't reflect neurodivergent families
"The cost of waiting is permanent: missed communication windows, dysregulation, and family stress."
The Mama Mimi Solution
A communication-first brand ecosystem that delivers immediate access
YouTube Content
Core growth & trust engine with therapy-informed, neurodivergent-affirming content
Commerce (Shopify)
Curated sensory & communication products that reduce overwhelm
Community & Education
Parent guidance, resource clarity, representation and advocacy
App Ecosystem
AAC/communication support app with subscription revenue (separately owned)
The Trust Flywheel
This is not entertainment.
It is communication access.
Proven Traction
Explosive organic growth demonstrates product-market fit
Growth Timeline
Revenue Projections
Conservative estimates based on current growth trajectory
| Year | Subscribers | Total Revenue | Net Revenue |
|---|---|---|---|
| 2026 | 2.5M | $129K | $68K |
| 2027 | 3.6M | $373K | $334K |
| 2028 | 5.8M | $690K | $599K |
| 2029 | 10.7M | $1.3M | $1.1M |
| 2030 | 21.9M | $2.9M | $2.4M |
Revenue Streams
Use of Funds
Equipment, editing, production quality
Sensory products, educational tools
Trademark, legal, licensing
Systems, automation, consistency
Targeted growth campaigns
Competitive Landscape
Unique positioning in an underserved market
| Brand | Focus | Ownership | Subscribers |
|---|---|---|---|
| Ms. Rachel | General early learning | Creator-led | 10M+ |
| Blippi | Entertainment | Acquired | 20M+ |
| Mama Mimi | Neurodivergent communication | Founder-owned | 606K |
Key Differentiation
Mama Mimi is communication-first, not entertainment-first — a deeper, more defensible category with authentic founder-led trust.
Founder Advantage
"This reduces brand risk and mission drift. The founder's authentic connection to the community is the moat."
Investment Terms
Simple, founder-friendly revenue-based financing
Round Details
Investment Terms
Investment Examples
All terms are prorated by investment amount. Here's what you get at each level:
| Investment | % of Round | Revenue Share | Equity | Total Payback (1.5x) |
|---|---|---|---|---|
| $25,000 | 33.3% | 1% | 1.67% | $37,500 |
| $50,000 | 66.7% | 2% | 3.33% | $75,000 |
| $75,000 | 100% | 3% | 5% | $112,500 |
Express Your Interest
Let's discuss how you can be part of Mama Mimi's growth story
Frequently Asked Questions
Everything you need to know about the investment structure
How does the revenue share work?â–¼
Revenue share starts 6 months after the investment round closes. Each month, you'll receive your prorated percentage of ALL revenue generated by Mama Mimi, including:
- YouTube ad revenue
- Shop profits (after COGS)
- Coaching session revenue
- Any future revenue streams (sponsorships, courses, etc.)
Payments continue monthly until you've received 1.5x your initial investment. For example, a $25K investor receives 1% revenue share until they've been paid $37,500 total.
What happens to my equity after I'm paid back?â–¼
Your equity stake is PERMANENT and separate from the revenue share. Even after you've received your 1.5x payback via revenue share, you still own your prorated percentage of Mama Mimi.
Your equity pays out when one of these events occurs:
- Acquisition: Another company buys Mama Mimi
- IPO: Mama Mimi goes public (unlikely but possible)
- Series A: A larger funding round where early investors can sell their shares
- Buyout: The founder buys back your equity at fair market value
What if the round doesn't fill by March 31?â–¼
If the full $75K isn't raised by March 31, 2026, we have two options:
- Close the round early with whatever amount has been committed (minimum $25K). All investors still get their prorated share of the 3% revenue pool and 5% equity pool based on the total amount raised.
- Extend the deadline by 30-60 days to reach the full $75K target. Existing investors will be notified of any extension.
In either case, your investment terms remain the same - you're not penalized if the round doesn't fully subscribe.
How is proration calculated with multiple investors?â–¼
Proration is based on your percentage of the total round. Here's an example:
Scenario: Three investors commit:
- Investor A: $25K (33.3% of round)
- Investor B: $25K (33.3% of round)
- Investor C: $25K (33.3% of round)
Result: Each investor gets:
- 1% revenue share (3% ÷ 3 investors)
- 1.67% equity (5% ÷ 3 investors)
- $37,500 total payback (1.5x their $25K)
The math scales proportionally regardless of how many investors participate or what amounts they contribute.
What if Mama Mimi raises more money in the future?â–¼
Your investment terms are locked in and won't change if Mama Mimi raises additional capital. Specifically:
- Revenue share continues: You keep receiving your monthly revenue share percentage until you hit 1.5x, regardless of future fundraising.
- Equity is protected: Your equity percentage stays the same. Future investors get NEW shares, but your ownership stake is preserved.
- No dilution (for this round): As a seed investor, you have anti-dilution protection for your 5% equity pool.
Future rounds will likely have higher valuations and less favorable terms, which is why investing now is advantageous.
Is this investment tax-deductible?â–¼
No, this is an equity investment, not a donation, so it's not tax-deductible. However, you may be eligible for:
- Capital gains treatment: When you sell your equity, profits may qualify for long-term capital gains rates (lower than ordinary income)
- Qualified Small Business Stock (QSBS) exclusion: If Mama Mimi qualifies, you may be able to exclude up to $10M in gains from federal taxes
Consult your tax advisor for personalized guidance. This is not tax advice.
Can I invest less than $25,000?â–¼
The minimum investment for this round is $25,000. However, if you're interested in a smaller amount, please reach out via the contact form below. We may consider:
- Pooling smaller investors into a single $25K commitment
- Adding you to a waitlist for future smaller-ticket rounds
- Exploring advisory or partnership roles instead of direct investment